March 18, 2020

The great human race always has a way of fighting through the most difficult challenges - COVID-19 will be no different. It's vital that we take care of ourselves, employees, friends and family and also do everything for our businesses to survive this global economic s...

March 18, 2020

Marketing, sales, and service software helps your business grow without compromise. Because “good for the business” should also mean “good for the customer.” We have over 50 clients using the FREE version of Hubspot CRM, paid versions of HubSpot and SharSpring Next Lev...

February 9, 2020

Get into the minds of 320+ pro marketers in these informative, easy-to-read pages.

Find out about:

  • Which platforms and approaches are most effective for lead gen

  • Top-performing types of lead gen content

  • The importance of automation for lead gen strategy

  • ...

September 4, 2019

Have you ever checked out your own business online reputation. 

Have you ever experienced paying a lot of money for new websites, paid ads and marketing services...and still not any or enough new sales leads coming through?

One reason could be your online business reputa...

March 6, 2019

As email marketing is getting smarter, there is more focus around sending emails to subscribers who are actively engaging with their emails. For instance, if a contact engages frequently with you, he should be regularly nurtured with content and updates until eventuall...

February 27, 2019

Changing Buyer Landscape 

Pre-sales engagement has changed dramatically over the last 5 years.  Buyers used to have very limited information but now they have access to more information than they can ever process and use! Nurturing leads with relevant content is now a n...

November 26, 2018

The key objective for most businesses is attracting and converting new customers.  This however, means they can sometimes over look an equally important goal:  customer retention. 
 

Customer retention has many benefits including: 
 

  • Better custom...

November 22, 2018

What defines a qualified lead? 

 There are many definitions which can vary depending on the type of business you have but in simple terms a prospective customer who meets the criteria of your ideal customer profile with regards to need, timing and budget etc. is defined...

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